Tourism Marketing

Where Independent Hospitality Meets Big Exposure

Digital Marketing Agency that helps Restaurants, Hotels, Guest-Houses, Lodges, Game reserves & Travel.

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Hospitality Ad Specialits

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Performance-Driven Digital Marketing Agency for Tourism & Hospitality

71% of internet users are more likely to book a hotel if they follow the brand on social media. Social media is the perfect platform to build trust and foster long-term relationships with guests.

Social Media Gurus

By creating engaging content and interacting with your followers, we can build a community of people who are interested in what you have to offer. This can lead to increased bookings and revenue.

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Building connections and relationships with customers

Creative Media Strategies

By creating engaging content and interacting with your followers, we can build a community of people who are interested in what you have to offer. This can lead to increased bookings and revenue.

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Clients Trust Destination To Promote Their Brand or Products

Don’t Just Host Guests. Know Them.

We’re a digital marketing agency built specifically for independent hotels, guesthouses, and lodges. Our tools and strategies help you convert guest data into personalized marketing campaigns that increase direct bookings and reduce reliance on OTAs. Unlike generic marketing agencies, we specialize exclusively in hospitality marketing intelligence for South African independent properties. We understand your unique challenges, from seasonal fluctuations to competing with large hotel chains.

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Tours & Experiences

A digital marketing agency can help you package and promote unique tours and guest experiences that set your property apart. Whether it’s guided hikes, cultural excursions, or cooking classes, we ensure your offerings are visible online and easy to book. By leveraging your guest data, seasonal demand, and local insights, we help position your experiences as unmissable highlights of a guest’s stay.

  • SEO & Local Search Optimization

    Ensure your experiences show up on Google when travelers search for things like “safari tours near Nelspruit” or “wine tasting in Stellenbosch.

  • Content Marketing & Blogging

    Create engaging blog posts or landing pages about your tours (e.g., "Top 5 Hidden Waterfalls in Mpumalanga") to attract organic traffic and drive conversions.

  • Online Booking Integration

    Make your experiences bookable via your website or social channels using integrated booking tools.

  • Email & Retargeting Campaigns

    Promote seasonal tours or last-minute deals to past guests or website visitors.

  • Social Media Ads & Influencer Partnerships

    Reach new travelers via targeted Instagram or Facebook ads, and partner with travel influencers to showcase your offerings.

safar tours africa
game reserve
nature reserve
durban beach bookings

increased revenue

Accommodation & Bookings

Digital marketing transforms your accommodation from just being “listed” to being desired — and booked — on your own terms. Whether it’s guided hikes, cultural excursions, or cooking classes, we ensure your offerings are visible online and easy to book. By leveraging your guest data, seasonal demand, and local insights, we help position your experiences as unmissable highlights of a guest’s stay.

  • Direct Booking Strategy

    Reduce reliance on OTAs like Booking.com by building a strong direct booking engine, optimized for speed, mobile, and trust.

  • Guest Data Activation

    Collect and segment guest data to send personalized offers, upsells (e.g. room upgrades, breakfast add-ons), and loyalty rewards.

  • Conversion Rate Optimization (CRO)

    Test and refine your website copy, images, calls-to-action, and layout to convert more browsers into bookings.

  • Performance Tracking & Analytics

    Know exactly where bookings come from, and which channels perform best — then double down on what works.

  • Reputation & Review Management

    Monitor reviews, respond promptly, and amplify positive guest feedback across platforms.

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Transport & Travel Logistics

Travel convenience is a major factor in the guest decision-making process. We help communicate your transport offerings — from airport transfers to shuttle services and local transport partnerships — so guests feel confident and cared for before they even arrive. Clear information, easy bookings, and trust-building content reduce friction and elevate the full guest journey.

  • Add-On Upselling via Booking Funnel

    Promote transport options as part of your online booking process (e.g. “Add airport transfer for R300”).

  • Targeted Email Follow-Ups

    Use automated emails to upsell transport services after a guest books accommodation.

  • Google Maps Optimization & Local Listings

    Help guests easily find your property and transport-related services through local SEO.

  • Strategic Partnerships & Affiliate Marketing

    Promote local transport providers or tour operators in return for commission or referrals — all trackable with digital tools.

  • Trust-Building Content

    Create guides like “How to Get From OR Tambo Airport to Our Lodge” or “Top 3 Travel Tips for First-Time Guests” to reassure and educate travelers.

flight bookings online

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bushlife in africa

Why Partner With Us?

Tap into your existing guest data to create laser-focused marketing campaigns.
Data-Driven Strategy
More Direct Bookings
Hospitality Expertise
Repeat Guests & Loyalty

F.A.Qs

What exactly do you offer?

We help independent hospitality businesses turn guest data into direct revenue. This includes guest data analysis, personalized marketing campaigns, email automation, and OTA dependency reduction — all tailored to your property.

Yes! In fact, we specialize in working with independent properties that don’t have in-house marketing teams. Whether you have 4 rooms or 40, we help you compete effectively with larger brands.

Unlike generalists, we focus 100% on the hospitality sector. Our strategies are built around accommodation booking behaviours, guest data insights, and increasing direct bookings — not just clicks or followers.

Not at all. We handle all the strategy, setup, integration, and campaign management. You focus on hosting your guests — we’ll handle the growth.

Most clients start seeing increased direct traffic, email engagement, and bookings within the first 30–60 days. Long-term strategies like loyalty building and remarketing compound over time.

We offer tiered pricing based on your property size and needs. Most clients see ROI within the first 60–90 days. Schedule a call, and we’ll provide a custom quote after assessing your goals.

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More Direct Bookings

Tap into your existing guest data to create laser-focused marketing campaigns.

More Direct Bookings

Reduce OTA commissions and increase profit per stay.

Hospitality Expertise

We know local hospitality — our strategies are built for South African properties.

Repeat Guests & Loyalty

Convert one-time visitors into repeat bookings with targeted re-marketing.

Wiser

Expert strategies from more than a decade of experience, we know what works for tourism brands online.

Stronger

Powerful networks enhancing your brand, we align with the best digital marketing providers.

Faster

Swift execution with top industry standards, our team is highly skilled with great turnaround times.

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